Minnesota, Iowa, and Nebraska WIC Programs Online Shopping Project
Project Summary:
The Midwest States WIC Online Ordering Pilot (MSWOOP) partnership includes Minnesota, Iowa, and Nebraska WIC State agencies. MSWOOP implemented an online shopping and payment solution with regional grocery vendor Hy-Vee and WIC EBT (eWIC) processor FIS/CDP. In 2024, the project began with one store in Des Moines, Iowa, and expanded into additional stores in Iowa, Minnesota, and Nebraska.
PROJECT TYPE:
Development of New Online Shopping Solutions
CURRENT STAGE OF ONLINE SHOPPING:
Implement
VENDOR PARTNER TYPE:
Regional Retailer
WIC AGENCY(S):
Minnesota WIC, Iowa WIC, Nebraska WIC
LEAD ORGANIZATION(S):
PROJECT PARTNERS:
Iowa WIC
Minnesota WIC
Nebraska WIC
Hy-Vee
CDP
PROJECT STATUS:
Active
CONTACT:
Brandy Benedict
brandy.benedict@idph.iowa.gov