WIC Online Shopping: Updates from the Field
USDA partnered with the Center for Nutrition and Health Impact to modernize the WIC shopping experience with online shopping. Since 2021, the Center has been working with eight WIC State agencies to develop and test online shopping projects. These slides provide an update from the projects and review progress made to date with a focus on the technology and innovation elements.
From these presentation slides, readers will understand progress made on current WIC online shopping projects, learn about strategies to enhance the WIC customer experience in WIC online shopping, develop awareness of partnerships needed to implement a WIC online shopping project, and obtain an understanding of the technological design and build aspects of current WIC online shopping projects.
RESOURCE TYPE:
Webinar/Presentation
AUTHOR(S):
Center for Nutrition and Health Impact (formerly the Gretchen Swanson Center for Nutrition), Round 1 WIC Online Shopping Sub-grant Projects
AUDIENCE(S):
Advocates, EBT processors, eCommerce, Researchers, WIC local agencies, WIC State agencies, WIC-authorized vendors
TOPIC AREA(S):
Contracts, Evaluation, Federal Regulations and Guidance, Marketing, Outreach, and Communication, Technology (MIS, EBT, eCommerce)
STAGE OF ONLINE SHOPPING:
Plan and Prepare, Design and Build, Implement
LANGUAGE:
English
WIC STATE AGENCY(S):
All Agencies
LAST UPDATED:
August 6, 2024